When the Unthinkable Happens, New “Petco Love Lost” Database Uses Breakthrough Facial Recognition Technology

to Find Missing Cats and Dogs in Los Angeles.

Los Angeles, April 21, 2021 – On April 23rd, National Lost Dog and Cat Awareness Day, LA Animal Services is proudly joining forces with Petco Love, formerly known as the Petco Foundation, a national non-profit working to lead and inspire change for animals, and animal welfare groups across the country, on a shared mission to help reunite lost pets with their families should they ever go missing. According to industry statistics, sadly, one in every three pets will go missing in their lifetime.

Petco Love Lost is a new, searchable national database that uses patented facial recognition technology to make finding lost pets quicker and easier. Beginning today, this simple-to-use tool will be easily accessible to participating animal organizations nationwide, as well as any pet parent or person who finds a lost pet. Uploaded photos of a missing dog or cat are immediately scanned to determine whether the lost pet is at a participating shelter or with a neighbor in the community.

“We see firsthand how quickly a pet can go missing, whether they were curious and wandered away from home through an open gate or were frightened during fireworks,” said, Brenda Barnette, General Manager. “We work tirelessly to care for pets, whether they’re awaiting their new home or lost and need help getting back to their families. There’s nothing more rewarding than reuniting families with their beloved pets and with Petco Love Lost, we’re confident it can lead to many more happy reunions, right here in Los Angeles.”

“We know that one in three pets goes missing in their lifetime, an estimated 10 million pets each year, and we’re not ok with that,” said President of Petco Love, Susanne Kogut. “That gives us 10 million reasons why we created Petco Love Lost, because we believe nothing is more important than keeping people and pets together for a lifetime of love. Together with LA Animal Services, our goal is to keep pets where they belong – at home, with you.”

To learn more about LA Animal Services, visit laanimalservices.com and follow us on Facebook, Twitter, Instagram. If you’ve lost or found a pet, Petco Love Lost is here to help get them home. Visit www.lost.petcolove.org or join the conversation @PetcoLoveLost on Facebook, Instagram and Twitter via hashtags #PetcoLoveLost and #LoveandFound.

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